T18 Campaign publishing calendar review
Campaign publishing calendar review
A shared look at everything publishing across email, social and site for the next two weeks, so channel owners can catch conflicts before they go live. Prepared by the Tallgrass Studio account team for Fernbrook Goods and the internal channel owners covering this period.
Sample template: the firm, people, clients and figures are fictional, and the embedded view holds synthetic sample records.
Live example from the Dashboards app, shown with Horizon Foods's demo data.
Week at a glance
This table lists everything on the shared calendar that is Client review, Scheduled or Published in the review window, in date order. Fernbrook Goods items are marked; the rest belong to other Tallgrass accounts and are here only so channel owners can see total load per day. The sample database is synthetic and has no Client column, so the Account column below is assigned by Campaign; add a Client field in your own workspace.
| Date | Channel | Item | Account | Status | Owner |
|---|---|---|---|---|---|
| Sep 17 | Website | Partner co-marketing ebook | Partner program (another account) | Maya Chen | |
| Sep 24 | Portal launch announcement post | Priya Nair | |||
| Sep 25 | Website | Automation playbook teaser | Automation playbook (another account) | Maya Chen | |
| Sep 28 | Agency webinar invite | Autumn webinar (another account) | Sara Ortiz | ||
| Sep 29 | Webinar last-chance email | Autumn webinar (another account) | Sara Ortiz | ||
| Oct 2 | YouTube | Renewal workflow demo | Leo Hart | ||
| Oct 2 | Website | Harbor Lane case study page | Social proof (another account) | Sara Ortiz | |
| Oct 6 | Website | Q4 benchmark report page | Maya Chen | ||
| Oct 6 | LinkedIn Ad | Joint webinar promo ads | Partner program (another account) | Dan Wells |
Publishing calendar
The view below is the same set of items, kept live so a status change during this meeting reflects immediately. Read the Approval status column alongside Status: an item can be Scheduled but still hold a Pending approval if it was moved forward before sign off, which is worth catching here rather than at publish time.
Before you share this page with a client
This calendar embeds items from every Tallgrass Studio account, not only Fernbrook Goods. Before sending this page to Fernbrook, switch the embed to a saved view filtered to Fernbrook's campaigns, or share a duplicated copy with that filtered view. Never send a client a calendar that shows another client's campaign names, audiences or performance metrics.
Promo conflict this week
Two items publish the same day, Oct 6
Q4 benchmark report page (Fernbrook Goods, website) and Joint webinar promo ads (Partner program, LinkedIn) are both scheduled for Oct 6. They do not share an audience, but they do share the same paid social budget window this account team manages, and stacking two pushes on one day thins reach for both. Recommendation: move the Joint webinar promo ads live date to Oct 7. Owner: Dan Wells confirms with the partner program lead by Sep 30.
Pre-publish channel checklist
Sign off
What sign off means here
A channel owner's sign off confirms the pre-publish checklist for their channel is complete. Ines Calder's sign off confirms Fernbrook has reviewed and approved the three Fernbrook items above; it does not cover the other accounts' items shown for calendar context.
Decisions from this review
- Dan Wells moves the Joint webinar promo ads live date to Oct 7 to avoid the Oct 6 conflict, confirms by Sep 30.
- Maya Chen follows up on the overdue Partner co-marketing ebook approval, now 6 days past its Sep 17 publish date.
- Sara Ortiz confirms analytics tagging on the Q4 benchmark report page with Fernbrook's analyst before Oct 6.
How to use this template
Run this review weekly or biweekly with the account manager and channel owners covering the period. Fill the week-at-a-glance table from the live calendar; if a status or channel is unclear, write Needs review rather than guessing.
| Variable | Meaning | Required |
|---|---|---|
{{client.name}} | Client this review is prepared for | Required |
{{review.window}} | Start and end date of the review period | Required |
{{item.publish_date}} | Scheduled publish date for each calendar item | Required |
{{item.channel}} | Channel the item publishes on: email, social or site | Required |
{{conflict.description}} | Any same-day or overlapping publish conflict and the recommended fix | Optional |
{{signoff.approver}} | Named client approver confirming Fernbrook items are ready | Required |
If a channel owner has not confirmed their pre-publish checklist by the day before publish, hold the item and mark it Needs review rather than letting it publish unchecked.